Branding: place / location


London and Quadrant (L&Q) housing association created a development for outright sale in London’s historic South Kilburn. We were asked to create a brand strategy, branding and marketing collateral for the development.

Our brand strategy focused potential buyers on South Kilburn’s rich history and bright future. My role included delivering brand architecture; naming for the overall development (Kilburn Wells) and four high-spec apartment blocks; logos and creative direction of the visual identity, www registration page; marketing video, sales collateral and site graphics (including hoardings).

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